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About the PMD

This PMD is a 900-page directory that includes just about everything a marketer needs to know about the healthcare industry. The PMD is a virtual Who's Who in the healthcare field. All in one place. All up-to-date. It's filled with valuable information on over 5,000 firms and 15,000 executives. Each section contains addresses, phone & fax numbers, e-mail and web site addresses, and names of personnel.The following is a breakdown of its different sections. You can also click on any of the headers to download a sample page in pdf format.

Association & Classification Index

In these preliminary pages, you'll find listings including address, phone, and fax numbers for major healthcare associations. You'll also find a product classification index that shows the companies, manufacturers, and distributors by specific categories of products.

Company & Name Index

An alphabetized listing of companies and personnel listed in the PMD.

Product & Agency Index

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This section provides an alphabetical listing of healthcare manufacturers, with company address; phone and fax numbers; marketing and product managers, and agency of record for hundreds of products currently being marketed.

Healthcare Manufacturers

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Here are detailed alphabetical listings of pharmaceutical, medical product, biopharmaceutical, and biotechnology companies. These listings show address; phone and fax numbers; Internet address; names and titles of general management, marketing, product management, R&D/regulatory affairs, advertising and promotion, sales, and market research personnel, with extensions, direct-dial numbers, and e-mail addresses, where available; and a classification of products produced.

Healthcare Agencies

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Advertising agencies in the healthcare field are listed alphabetically, with detailed contact information, including address; phone and fax numbers; Internet address; names and titles of general management, marketing, account management, media, production, and creative personnel, with extension, direct-dial numbers, and e-mail addresses, where available.

Single-Sponsored Publications

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A detailed listing of publications with both the editorial and advertising of products solely sponsored and geared towards a specific medical discipline.

Healthcare Publications

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Publications produced for medical professionals are listed alphabetically, detailing journal name; address; phone and fax numbers; Internet address; publishing company or association; names and titles of general management, editorial, marketing, advertising sales, classified sales, production, and circulation personnel, with extensions, direct-dial numbers, and e-mail addresses, where available; and sales offices and/or representatives.

Alternative & Consumer Media

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Alphabetical listing of companies providing marketing and promotional opportunities beyond those offered by traditional medical journals. Listings include detailed contact information for such media as electronic publishing, cable/satellite television, radio broadcasting, CD-ROM products, consumer publications, video journals, audio cassettes, prescription pads, patient record forms, sampling systems, coupon programs, medical/healthcare reference directories, and computer networks. Listings also include a brief description of products and services.

Medical & Patient Education Services

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An alphabetical listing of companies that offer programs and services in medical education, including company name and address; phone and fax numbers; Internet and e-mail addresses; names and titles of key management, and a detailed description of services provided.

Pharma Supplier

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Descriptive alphabetical listings and key contact information on suppliers who serve the healthcare industry in the following areas: promotional products; conventions and exhibits; telemarketing & sales force; multimedia, graphics & production; medical & marketing communications; print houses; packaging & labeling; executive search; consultants & public relations; market research; contract research; direct mail; e-marketing; database management; e-healthsites; and Internet services and agencies.