MPR is a drug information resource providing HCPs with concise monographs at the point of care for more than 4,300 Rx and OTC drugs, as well as timely drug news and practical resources including clinical charts, calculators, patient education, and practice management tools. Through its longstanding, trusted relationship with HCPs, MPR offers insights from its customer data platform to its advertisers as a sophisticated metrics package that measures usage (section, subsection, drug monograph, key words, and brand/generic names searched, downloads, time spent on each monograph). Marketing opportunities are available through Digital Messages targeted to Key Words, Section or Subsection, by Specialty/Profession or List Match, and Contextual Sponsorships.